The Difference Between Manufacturer And Dealer Maintenance

Determining the Best Customer Retention Strategy for Your Dealership A common question we hear from auto dealers is, “What’s the

September 24, 2015 September 24, 2015 By Rick Knight

Prepaid Maintenance Programs Replace Role of Warranty

The Modern-Day Customer Retention Model There is no question that the automotive industry has seen many rapid changes and improvements

August 26, 2015 August 26, 2015 By Rick Knight

What Can We Learn From The GM Maintenance Program?

The Purpose of Complimentary Maintenance GM recently announced a reduced offering in Complimentary Maintenance incentives because free scheduled maintenance and

June 22, 2015 By Rick Knight

Why Include Complimentary Maintenance?

Recently there’s been a pullback by GM, VW, and others with regard to the coverage and terms of their complimentary

June 8, 2015 By Rick Knight

New Visuals Improve Dealership Performance Reports [Photos]

MaintenanceProgram.com Dealership Performance Reports are redesigned with charts and graphs to help you better understand your automotive customer retention metrics.

April 6, 2015 April 6, 2015 By Rick Knight

FAQ: Certified Maintenance® Prepaid Maintenance Plans

Certified MaintenancePlans are Prepaid, Complimentary Maintenance Plans designed to work as an automotive customer retention tool for franchised auto dealers.

June 9, 2014 June 9, 2014 By Rick Knight